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After a bit of a hiatus, Blogging ABCs is back with new co-hosts that are blogging experts ready to share their expertise with you! Your hosts are Deborah Carney, Liz Fogg and Trica Meyer. Each has a variety of blogs on a variety of subjects and have several years of experience. For their first podcast together they discuss the value of niche blogs vs general content blogs, and when each is appropriate.
Tricia – First blog was a general mom’s blog and has come back to niche instead. SEO – niche blogs “kill it” – getting much more targeted traffic, general blog gets more general backlinks instead.
Debbie – Longtail traffic, Google etc don’t have to dig as far with a niche site to get info. People lose what you’re trying to say if you are too general.
Word of mouth traffic, offline, etc – general site is better than needing to list site to people you are talking to or to have on a business card.
Blogging to blog or to monetize makes difference, so determine the focus of your blog before you start.
Recommended blog platforms: Unanimously recommend WordPress.org with the blog hosted on your own domain. Tricia and Deborah both use the Thesis WordPress theme, while Liz uses themes from the WordPress.org repository to find themes that fit the subject of her blogs.
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